KuCoin Strengthens Its European Market Presence by Enabling Key EUR Trading Pairs

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Cryptomode COSS Acquisition KuCoin EUR Trading

Leading cryptocurrency exchange KuCoin is tackling the European market. The trading platform has introduced EUR spot trading pairs for bitcoin, ethereum, and USDT. As a result, users will have an easier time converting between Euros and cryptocurrencies. 

Another Big Push For KuCoin

The primary objective of cryptocurrency exchanges is to onboard as many people who want to explore crypto-related opportunities. Millions of people want to enter this space but struggle with converting between fiat and crypto. KuCoin acknowledges a need for better solutions, and its further expansion into the European market perfectly illustrates that point. 

KuCoin’s introduction of EUR spot trading pairs marks a crucial first step in that direction. Users can convert between Euros and BTC, ETH, and USDT on the fly. Moreover, it enables the exchange to solidify its position across the European crypto market, which remains one of the strongest growing regions globally. Gaining a bigger foothold in that part of the Western world is part of KuCoin’s ongoing global expansion.

KuCoin CEO Johnny Lyu adds:

“The new EUR spot trading pairs in the fiat-to-crypto service deployed by KuCoin is another major milestone after the addition of BRL a week ago. We hope this will bring excellent convenience to our local users and those who prefer to use euro.”

It is not the first venture by KuCoin into Europe. The exchange launched SEPA Payments to give users access to the most straightforward fiat-to-crypto exchange experience possible. SEPA transfers are a crucial aspect of commerce across the European Union, enabling users to deposit EUR to an account for purchases. Bringing that functionality to a top-tier exchange like KuCoin will make it much easier for consumers to explore the cryptocurrency industry. 

Ongoing Expansion For KuCoin

Tapping deeper into the European market is a crucial aspect of the KuCoin exchange. However, the company recently made inroads in Brazil, another crypto hub. With its support for BRL payments through PIX, users can convert the Brazilian real to USDT, BTC, and ETH through direct conversations on KuCoin’s spot market. 

KuCoin CEO Johnny Lyu comments on the expansion plans:

“KuCoin strongly believes that providing a secure and stable bridge between fiat and cryptocurrencies will bring a better experience to crypto users, which is crucial for crypto mass adoption. In the nearest future, KuCoin plans to support more fiat trading pairs in the spot market, thus becoming the best place to explore the crypto world with fiat for global users.”

KuCoin is one of the five top cryptocurrency exchanges globally and was named one of the Best Crypto Exchanges in 2021 by Forbes. Following the strong push into Brazil and Europe, the team will continue to make inroads across other crucial countries and regions. 


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