The UK’s Financial Conduct Authority has provided a revised timeline for crypto entities. Here’s what firms and consumers need to know.
New Timelines for Crypto Regulations
The Financial Conduct Authority (FCA) of the United Kingdom recently announced an extension to the enforcement deadline concerning cryptocurrency marketing rules. Aimed at safeguarding consumers, these rules seek to set clearer and stricter guidelines for crypto promotion.
Initially set for October 8, 2023, the primary regulations will remain unchanged. However, the FCA allows more time for integrating certain technical aspects. For instance, the 24-hour cooling-off period now has a new deadline: January 8, 2024.

Categorizing cryptocurrencies as high-risk ventures, the FCA warned potential investors sternly. The crux of this alert? People should be ready to face complete financial loss when delving into such investments.
Clear Messaging: A Must for Crypto Advertising
Crypto promotions must prioritize clarity, especially when highlighting risks. The FCA demands that all crypto advertising materials have transparent risk warnings, ensuring that UK investors remain well-informed.
All public promotional materials need prior approval from an authorized entity. Global firms, irrespective of their origin, must ensure their promotions are honest and devoid of any misleading incentives. Firms found violating these rules post-October 8 risk facing hefty fines or even a two-year incarceration.
Lucy Castledine, the Director of Consumer Investments, emphasized the FCA’s commitment to ensuring transparent crypto marketing. She stated, “From October onwards, crypto entities must market honestly and clearly. Adequate risk warnings are non-negotiable. Recognizing the technical demands some rules impose, we’re offering a grace period to firms. However, our vigilance remains unwavering.”
Opportunity for Firms: Technical Flexibility
The FCA isn’t just setting rules but also offering a helping hand. Firms can now apply for flexibility in implementing technical features, such as those above 24-hour cooling-off period, which will be enforceable by January 2024.
Starting October 8, the FCA is poised to act against any crypto firm illegally marketing to the UK populace.
This regulatory shift underscores the UK’s dedication to protect its investors. As the crypto landscape changes, staying informed and ensuring compliance is essential.
None of the information on this website is investment or financial advice. CryptoMode is not responsible for any financial losses sustained by acting on information provided on this website.